TOMI Special Rock in Rio News



#TOMI #RockinRio2017
TOMI: the rock city’s best friend!

This year, Rock in Rio, the biggest music and entertainment festival in the world, taking place in Rio de Janeiro, had a new best friend: TOMI. TOMI brought more interactivity, information and fun to the public, registering approximately 178 thousand interactions, more than 782 thousand views and over 28 thousand photos sent.

 #TOMI is a hit in Rock in Rio!

TOMI provided useful and updated real-time information on everything that happened at the festival, such as news, the line-up, an interactive map with all points of interest, transportation to go back home and of course the fun-side: the gigantic selfies with special frames! This year the festival was even smarter, since TOMI also providing intelligent services such as the occupancy rates of the WCs and FunToys, helping the public to manage their time and to avoid queues.

In a City of Rock so rich in content and as big as the one created for the 2017 edition, it’s becoming increasingly relevant to improve our services to provide great comfort and convenience to ensure that the public takes advantage of everything we offer. The TOMIs gave a big contribution for this goal. “

Original: “Numa Cidade do Rock tão rica em conteúdos e tão grande como a estreamos na edição 2017, fica cada vez mais relevante o aprimoramento dos serviços internos para dar conforto e garantir que o público tire proveito de tudo que preparamos. Os TOMIs vieram contribuir bastante com esta entrega.”

– Roberta Medina

 #TOMI Rock Stars!

TOMI had special frames in the festival, making everyone feel like a true Rock Star when taking a selfie or a GIF with TOMI. Our users shared their photos with us on Instagram, showing their unique experience with TOMI in Rock in Rio.

“With an interactive touch screen and an easy-to-use menu, the device also acts as an event guide: it gives information about the artists that are performing and it indicates the occupancy rates of the FunToys and WCs.”

Original: “Com tela interativa touch screen e menu de fácil manuseio, o dispositivo também funciona como um guia do evento: dá informações sobre os artistas que estão se apresentando e indica taxa de ocupação dos brinquedos e banheiros.
Veja Rio

#stats #highlights #RockinRio
Interactions Total +178 Thousand

17 Sept

Day with the highest number of interactions


Average of photos sent  or shared by day

#rockinrio #modules #SmartServices #tomirio
TOMI in Rock in Rio

 # News 
With TOMI the user had a way to get updated with the latest Rock City’s news about bands and artists

 # Transports 
Visitors had access to the best routes and different transportation methods on their way home after a day at the City of Rock.

 # Events 
Visitors could access every concert happening at the various stages, so they could plan and manage their time in the festival.

 # Photo 
Visitors could also take giant selfies or animated GIFs with custom-made frames to remember their time at the largest music festival in the world!

 # Rock in Rio 
Through an interactive map, you could access the points of interest in the festival, such as stages, places to eat, etc.

 # Smart Services 
TOMI provided the occupancy rates of the WCs and FunToys, helping the public to organise their time and avoid queues.

# TOMIs at the podium

During the festival, we had two TOMI that stood out, one with the highest number of interactions (the Most Sexy) and the other with the highest number of photos sent (the Selfie Master). 

See more about TOMI in Rock in Rio


Trademark. Patented internationally. Registered design.

* In order to preserve the privacy of TOMI users, the photos taken in our equipment are not saved. The photos in this newsletter were shared by our users on social media.