TOMI Rio NOW: TOMI is a hit in Rock in Rio!

#tomirio #newsletter
TOMI is a hit in Rock in Rio!

This year, Rock in Rio, the biggest music and entertainment festival in the world, taking place in Rio de Janeiro, had a new best friend: TOMI. TOMI brought more interactivity, information and fun to the public, registering more than 178 thousand interactions, 782 thousand views and over 28 thousand photos sent.

 #Useful and fun! 

TOMI provided useful and updated real-time information on everything that happened at the festival, such as news, the line-up, an interactive map with all points of interest, transportation to go back home and of course the fun-side: the gigantic selfies with special frames! This year the festival was even smarter, since TOMI also providing intelligent services such as the occupancy rates of the WCs and FunToys, helping the public to manage their time and to avoid queues.

 #TOMI Rock Stars!

TOMI had special frames in the festival, making everyone feel like a true Rock Star when taking a selfie or a GIF with TOMI. Our users shared their photos with us on Instagram, showing their unique experience with TOMI in Rock in Rio.

See the special Newsletter about TOMI in Rock in Rio

 #Father’s day, TOMI time! 

August 13rd is the oficial day to spoil the fathers: honor your super hero with gifts, food, some family time and relaxation. To top all of that you should record the moment with a special photo!
In August, TOMI celebrated Father’s Day with special frames honoring all the dads of Rio de Janeiro.


#report #august #highlights #tomirio
In August, TOMI gave all the insights and shared Rio’s agenda with residents and tourists.

 #Updates on user-interface 
New information windows were developed to improve the perception and interaction with our users.

 #Music is on top 
The category “Music” in the Agenda module continues to be on top. The “cariocas” are always looking for concerts and good music! These last weeks Rio de Janeiro emerged in a dynamic and musical atmosphere with the enthusiasm of Rock in Rio.

 #TOMI promotes tourism 
TOMI has teamed up with Rio Tour to promote the tourism, showing videos with the best of Rio de Janeiro.

 #TOMI media 
EAD – Seja Digital, chose TOMI to inform the public to prepare their television sets for the digital signal.

 #TOMI helps to inform RJ 
The Ministry of Health and the Ministry of Sports created awareness by showing campaigns in TOMI.


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